Tensilica Appoints EdgeSoft As New Sales Representative
in Korea
SANTA CLARA, Calif., January
28, 2003 – Tensilica,
Inc., the leading provider of configurable and
extensible microprocessors, today announced it
has appointed EdgeSoft, Inc. as its new sales representative
in Korea.
“The Asia/Pacific region, and particularly
Korea, will play an instrumental role in spurring
global growth for our industry,” said Bernie
Rosenthal, senior vice president of sales and marketing
for Tensilica. “We picked EdgeSoft because
of their strong background representing a variety
of hardware and software suppliers for the embedded
market. We believe EdgeSoft will be able to successfully
expand Tensilica’s business in this critical
region.”
“We are very excited about the opportunities
for the Xtensa® configurable processor in Korea,” stated
H. J. Kwon, President of EdgeSoft. “Over
50 of the world’s leading semiconductor and
systems companies are using Xtensa microprocessor
technology for a wide variety of applications ranging
from low-cost, low-power consumer electronics devices
to high-performance communications systems. The
Xtensa architecture provides a powerful, integrated
hardware and software development environment with
thousands of configuration options and an unlimited
range of customer-specific extensions.”
EdgeSoft will be responsible for maintaining existing
customer relationships and establishing new business
in the region for Tensilica’s popular Xtensa
microprocessor architecture, which is used in system-on-chip
(SoC) designs. Customers can begin working directly
with EdgeSoft by contacting:
H.J. Kwon
EdgeSoft, Inc.
No. 202, 38-3, A&C Building
Samsung-Dong
Kangnam-Ku
Seoul, Korea 135-868
Phone: +822-547-1628
Fax: +822-547-1620
Email: hjkwon@edgesoft.co.kr
About EdgeSoft, Inc.
EdgeSoft Inc. specializes
in providing its customers not only with hardware
and software components critically needed to
design the complicated embedded devices, but also
with deep expertise through consulting and education
service such as BSP porting for different embedded
operating systems to the customized hardware,
and device driver developments. The company, located
in Seoul, Korea, was founded by H.J. Kwon, who
has more than 15 years of field sales experiences
in ASIC, EDA, and RTOS companies.
About Tensilica
Tensilica was founded in July 1997
to address the growing need for optimized, application-specific
microprocessor solutions in high-volume embedded
applications. With a configurable and extensible
microprocessor core called Xtensa, Tensilica
is the only company that has automated and
patented the time-consuming process of generating
a customized microprocessor core along with a complete
software development tool environment, producing
new configurations in a matter of hours. For more
information, visit www.tensilica.com.
###
Editors’ Notes:
- “Tensilica” and “Xtensa” are
registered trademarks belonging to Tensilica
Inc. All other trademarks are the property of
their respective holders.
- Tensilica’s announced
licensees are Agilent, Astute Networks, Avision,
Bay Microsystems, Berkeley Wireless Research
Center, Broadcom, Cisco Systems, Conexant Systems,
Cypress, ETRI, FUJIFILM Microdevices, Fujitsu
Ltd., Hudson Soft, Hughes Network Systems, IC4IC,
Ikanos Communications, JNI Corporation, Marvell,
Mindspeed Technologies, National Semiconductor,
NEC Networks, NEC Solutions, Nippon Telephone
and Telegraph (NTT), Olympus Optical Co. Ltd.,
ONEX Communications, OptiX Networks, Osaka & Kyoto
Universities, Sony, TranSwitch Corporation,
Trebia Networks, Victor Company of Japan
(JVC) and ZiLOG.
|
