Tensilica Establishes Japanese Subsidiary,
Appoints Country Sales Manager
Santa Clara, Calif., May
23, 1999 (Yokohama, Japan, May 24, 1999) .Tensilica
Inc., a leader in the emerging market for application-specific
processor technology, today announced the formation
of the company's first international subsidiary
company. The new entity, Tensilica KK,
will be headquartered in Yokohama, Japan, and
will initially operate as the company's Japanese
sales and support office.
Chris Rowen, Tensilica's president and CEO said "Our
XtensaT architecture and technology is ideally
suited for sophisticated, leading-edge, high volume
consumer products, and this target market description
is synonymous with Japan. The opening of
our first international office there confirms and
reinforces our commitment to opportunities and
customers in the Japanese market.
Simultaneously, the company announced the designation
of Mr. Masumi Takahashi as Japan Sales Manager. Prior
to this appointment, Mr. Takahashi was the worldwide
account manager for Synopsys Inc., with responsibility
for all Fujitsu division. Previously, he
held sales management posts at Teradyne and VLSI
Technology.
Mr. Takahashi will report to Bernie Rosenthal,
Tensilica's Vice President of Marketing and Business
Development. Rosenthal commented "We are
delighted to welcome Takahashi-san to Tensilica. Following
our product announcement earlier this year, we
have received a great deal of interest from Japan-based
manufacturers, and we are confident that he will
be instrumental in helping these customers understand
and use Xtensa technology."
The new Japan office is located at Xte Shin-Yokohama
Building 2F, 3-12-4, Shin-Yokohama, Kohoku-ku,
Yokohama, 222-0033, Japan. The firm's telephone
number is +81-45-477-3373, and the fax number is
+81-45-477-3375. Mr. Takahashi's email address
is mastaka@tensilica.com.
Tensilica was founded in July 1997 to address
the fast growing market for application-specific
microprocessor cores and software development tools
in high volume, embedded systems. Using the
company's proprietary XtensaT Processor Generator,
system-on-a-chip (SOC) designers can develop a
processor subsystem hardware design and a complete
software development tool environment tailored
to their specific requirements in hours. Tensilica's
solutions provide a proven, easy-to-use, methodology
that enables designers achieve optimum application
performance in minimum design time. The Company
is engaged in research, development, and customer
support from its offices in Santa Clara, California,
Waltham, Massachusetts, and now, Yokohama, Japan.
Tensilica is headquartered in Santa Clara, California
(95054) at 3255-6 Scott Boulevard, and can be reached
at (408) 986-8000 or via the World Wide Web at http://www.tensilica.com .
|
